THE PAST IS PROLOGUE. THE FUTURE IS IN FLUX.
A report on global trends impacting the F&B landscape in 2025.
The way people eat, drink, and gather is being rewritten in real time.
Developed by cultural strategist Jemimah Gray in collaboration with Piece of Cake, this report decodes the forces reshaping the industry.
Inside, explore the undercurrents that will define the future of food and beverage, including:
- Why friction is the new frictionless
- How indulgence became essential, not extra
- Beyond sustainability—why food systems are being built for future generations
- The power shift putting consumers in control
- How AI is changing what—and how—we consume
Forget category lines—these trends are rewriting the playbook across industries.
Be ready for what’s next. Download now.
THE PAST IS PROLOGUE.
THE FUTURE IS IN FLUX.
A report on global trends impacting the F&B landscape in 2025.
The way people eat, drink, and gather is being rewritten in real time.
Developed by cultural strategist Jemimah Gray in collaboration with Piece of Cake, this report decodes the forces reshaping the industry.
Inside, explore the undercurrents that will define the future of food and beverage, including:
- Why friction is the new frictionless
- How indulgence became essential, not extra
- Beyond sustainability—why food systems are being built for future generations
- The power shift putting consumers in control
- How AI is changing what—and how—we consume
Forget category lines—these trends are rewriting the playbook across industries.
Be ready for what’s next. Download now.